AI & Automation
From understanding AI to building your own AI agents: a hands-on roadmap for business professionals.
The course path
Eight modules, each building on the last. Every module ends with something you can use at work the next day.
Understand & instruct, see where AI fits and learn to direct it
AI for real business use cases
AI as the new upgrade layer on top of your business.
- The upgrade layer: automation vs AI vs Generative AI
- Marketing: content, research, campaigns
- Sales: leads, outreach, proposals
- Management: reports, SOPs, decisions
- HR, finance & support: screening, extraction, triage
- Pilot to rollout: quick wins and ROI metrics
Prompt engineering & context engineering
Brief AI like a sharp new employee.
- Prompt anatomy: role, task, context, format
- Context engineering: give AI the right information
- Constraints: rules, tone, and guardrails
- Advanced techniques: examples, chaining, self-review
- AI assistants: turn prompts into reliable helpers
- Testing: compare, score, and improve prompts
Amplify, multiply your output with Claude and the best AI tools
The productivity stack with Claude
Turn Claude from a chat window into a daily work system.
- Projects: a workspace per client or team
- Skills: reusable workflows on demand
- Connectors: Gmail, Calendar, Drive and more
- Files: Word, Excel, PowerPoint, dashboards
- Research: cited, multi-source reports
- Memory: context that carries over
The Claude ecosystem
The right Claude for every kind of work.
Chat
Think, write, analyze, research.
Cowork
Delegate multi-step tasks on your files.
Code
Build tools and apps, no coding background needed.
Design
Mockups, landing pages, and visuals.
Extensions
Claude in Chrome, Excel, PowerPoint, Slack.
AI tools for productivity
The best tool for each job, in one lean stack.
- Assistants: ChatGPT, Claude, Gemini, Grok
- Knowledge: NotebookLM and Napkin AI
- Content: Gamma, Genspark, Z.ai
- Build: Lovable, Bolt, Replit
- Agents: Manus and Comet
- Your stack: choose by role, avoid overload
Automate, connect your apps so work runs itself
Automation fundamentals with Make.com
Stop copy-pasting between apps.
- Automation thinking: manual vs rules vs AI
- Scenario anatomy: triggers, routers, filters
- Connections: Sheets, Gmail, forms, webhooks
- AI inside flows: classify, summarize, draft
- Reliability: error handling, cost, ROI
n8n from zero to advanced
More control, more flexibility, lower cost at scale.
- Why n8n: when it beats Make.com
- Setup: cloud vs self-hosted, security
- Core: nodes, expressions, branching, loops
- Going further: APIs, webhooks, Code node
- Production: sub-workflows, retries, monitoring
Delegate, build AI that reasons and acts
Building your AI agents
Workflows follow steps. Agents pursue goals.
- Workflows vs agents: how much autonomy
- Agent anatomy: model, tools, memory, rules
- RAG made simple: answers from your documents
- Building: n8n and Make.com agents, MCP
- Safe rollout: human approval and monitoring
AI for productivity: the tool stack
Each tool is taught through a real business task.
AI assistants
Think, write, analyze
Knowledge & visuals
Understand and explain
Content & slides
Create and present
Build & prototype
Ideas into apps
Agents & automation
Execute and connect
AI use cases you'll build and see in action
Real tasks from real departments, not theory.
Marketing
- A month of content in an hour: ideas, captions, and visuals in your brand voice
- Ad copy variations: dozens of angles ready for A/B testing
Sales
- Lead research briefs: a one-page brief before every call
- Proposals on demand: tailored drafts from a short brief
- Objection handling: instant, on-brand answers
Customer service
- 24/7 support agent: answers from your docs, escalates the rest
- Feedback analysis: sorted by topic and sentiment
HR
- CV screening: score CVs and build a shortlist
- Onboarding assistant: instant answers to policy questions
Operations & finance
- Automated daily reports: collected, summarized, emailed
- SOPs from a voice note: quick explanation to clean SOP
- Invoice extraction: PDF figures straight into a spreadsheet
Management
- Meeting summaries: decisions and action items, auto-sent
- Competitor intelligence: a weekly digest of market moves
- Instant dashboards: upload a sheet, get a live dashboard
What you walk away with
Working assets, not just knowledge.
An AI roadmap
Ranked use cases for your team.
A prompt library
Tested prompts and assistants.
A Claude workspace
Projects, skills, and connectors set up.
A lean AI stack
The right tool for each job.
Live automations
Make.com and n8n flows that save hours.
3 working AI agents
Connected to your data, human in control.
From using AI to running on AI
For managers, marketers, sales teams, and professionals. No code required.
